Online Reputation Management For Attorney
How important is your online reputation as an attorney?
More important than you might think. Whether you specialize in family law, criminal law, or another subset of the legal world, your online reputation says a lot about the services you provide. Whenever a prospective client is searching for a professional to handle their legal interests, they naturally want to turn to someone they can trust.
Unless they know you personally, they can only rely upon what others have to see. Today, that often means turning to online reviews posted on sites like Yelp and even on social media platforms.
It's no secret that things can become heated quickly in legal dealings.
This is especially true if you handle such legal matters as divorces, child custody, etc. There is no getting away from the fact that in legal cases, there is likely going to be one party who is not happy. That does not mean that your professional image and reputation should suffer, however.
While you may not be able to prevent unsatisfied clients – or even the party on the other side of the case – from posting negative reviews, it is important that you act to combat such reviews. Our online reputation management services for attorneys can help you to do just that.
We know that your time is limited.
You likely spend a significant amount of time working on your clients’ cases. The last thing on your mind is to spend hours scouring the internet looking for reviews of your services posted by former clients and trying to determine the best way to respond to such reviews.
Fortunately, there is no need for you to find time to do this. We handle everything for you. You can rely on our experts to search the internet and find out exactly what is being said about your services online. Not only do we inform you what others have said about you, but we also work with you to craft appropriate responses when clients have had something less than flattering to say about your legal services.
Why Your Online Reputation Matters as a professional
Your reputation is everything. All it takes is for one person to say the wrong thing online to tarnish your reputation. Whether the complaint is true, if someone posts a negative review, it could detract from your reputation and cost you business.
Suppose a prospective client is looking for someone to handle his or her legal matters. Like most people today, they turn to the internet to look for an attorney. Given the gravity of most legal matters, they naturally want to find someone they trust, so they begin looking through reviews posted online.
The average person might expect to find one or perhaps even two negative comments
Provided those comments are balanced by a larger number of positive reviews. They might even be able to take the negative comments in stride if they see that you have addressed and attempted to resolve the complaints.
However, suppose that the prospective client sees that the negative reviews outweigh the positive reviews. Imagine if they see that you have not even bothered to address the negative reviews.
What do you suppose would happen in this scenario? It’s not hard to imagine that the prospective client would look for someone else to handle their legal matters. Should this happen too frequently, you could easily find your business suffering. There is no need for this to happen simply because of disgruntled clients.
Let us handle your online reputation management for you
We will see to it that you always know what is being said about your legal services. We will even work with you to respond to negative reviews without breaching client confidentiality. Not sure where you stand online? Let us conduct a review of your reputation online to find out.
Whether you recently passed the Bar or have been practicing law for quite some time, we can protect your reputation online and even enhance your reputation to drive more business to your office. Find out more about how we can help you with our online reputation management services for attorneys.